
Elements Commissioned Brand Identity
Victor Shemper was commissioned by the BU Fusion Dance Troupe at Boston
University to develop the visual identity of the annual Elements Dance Competition:
a prestigious show for both competitive and exhibition dance teams across the nation.
This included the logo design, social content and PR design,
campus billboard advertisements, and merchandise design.
Logo Design:
Primary, secondary, and vectorized logo design.



Social Content Design:
Design In Use:





Campus PR Billboard Ads:




Process
Client Moodboard

Previous Designs (not mine)

Logo Process




